Today’s technology is making it possible for a self-driving car to be a common sight within our lifetime. If that’s really the case, then surely there are ways that a small business can also employ a certain degree of automation, right? One of the characteristic pitfalls of small businesses is that there’s usually a disparity between the number of things that need doing and the number of staff available to do them. It’s in everyone’s best interest to come up with ways of automating a small business, so that no one gets overwhelmed and burnt out.
Here are five ways to automate your small business.
This is a crucial one. The Big Three aspects of today’s marketing, email, social media, and blogging, can be automated to a degree, and marketing is an important aspect of any business. Certain blogging platforms out there let you schedule your posts far in advance. In the same vein, there’s email software that you can use to set up release times of email blasts, as well as handle auto-responses. For social media, get hold of a tool that allows you to centralize your social media posts so that it becomes a “one and done” experience.
Sometimes there seems to be more work than flow, doesn’t there? Fortunately, there’s workflow management software out there that can alleviate a lot of that burden. Ranging from project tracking to auto-generating forms, to cutting down on paper clutter, the right software can automate many of the day to day tasks.
For more insights into this particular subject, check out “How workflow management software can help automate your small business”.
Remember how, in days of yore, businesses would have to close for the day or the weekend, get all hands on deck, and conduct inventory? It ranked right up there with getting a root canal, right? Fortunately, there’s inventory management software available that can keep precise track of what you have and where it is. Think of all the time that can be saved, not to mention avoiding plummeting morale associated with having the staff conduct inventory the old school way!
Whether it has to do with customer support, complaint management, or testimonials, customers sure are a high-maintenance bunch. One could be tempted to tell them all to take a flying leap if not for the nagging certainty that without those customers, your business won’t last. So, how to handle customer service? Automate, of course! There’s software out there that generates and tracks customer support tickets, automates complaint follow-up, and sends out emails soliciting testimonials.
In this information-driven age, you and your staff must be vigilant every day in protecting the business’ data. This includes tasks such as anti-virus scans and data backups, the technical side of things. And if there’s one area that has the whole automation concept nailed down cold, it’s the technical area. There is a wealth of utilities out there to help you run those daily, weekly, and monthly tasks to assure that your company’s data, its life-blood, is kept safe.
This quintet of automation examples provides a good start on the road to small business automation. They go a long way towards making multiple hat-wearing an easier thing, that’s for sure.
Kimberley Laws is a regular contributor to HowDoYou.com and the author of two blogs, The Embiggens Project and Searching for Barry Weiss. A "Jill of all trades," she is a High School English Teacher and Certified Career Counselor with a background in makeup artistry, retail banking, and graphic design. She is also a scrapbooking, PEZ-collecting, car enthusiast who loves travelling and New York City.
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